S2E2 (DE) – Rocking the rental car world with Roy Himmelreich

Philip Ibrahim’s first episode as a host on Smack features Roy Himmelreich, Senior Executive Manager Relationship Marketing Hotel at Sixt. Roy and Philip exchange old stories from back in the days when they were working at Accor together, all the way to Roy’s current role at Sixt. All of us have seen some of the great advertisements that Sixt has produced over the years, but what’s the real secret behind this unique company? Roy explains how the company manages to create the passion both staff and guests have for the brand and why the “Sixt fashion store” is more than just a myth – apparently Orange really is the new black.

Enjoy the show.

SMACK Hospitality

Welcome to SMACK!

Just like our name, everything we do here is a little different and yet you’ll probably have more fun here than elsewhere. SMACK Hospitality Media is your one-of-a-kind source for hospitality and tourism-related edutainment. It is our mission to provide fun and engaging content for industry professionals in modern media formats.

With our podcast we aim to give everybody around the world the chance to meet key decision-makers and trailblazers of the hospitality industry. Chasing that ambitious goal, our hospitality podcast airs twice a month between September and July.

So, join the conversation, tune in and never ever lose your curiosity.

Enjoy the show!

• Anzahl der Folgen: 88
• Letzte Folgen: 2024-05-14
• Wirtschaft Freizeit

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